Master of Media Science

Details and Semester Outlines for MMS

The Faculty of Media Sciences at SZABIST offers an evening, 18 months Master of Media Science degree. Students enrolling in this program will be offered to select any one of the 3 streams of specialization; Media Production and Design stream– primarily for media professionals already engaged in leading creative teams of their respective media houses and are interested in polishing their cognitive as well as computer-generated information skills. This will also be beneficial for students engaged in middle management cadre in production houses as part of their creative teams in varied capacities and are hampered in their careers because of lack of knowledge and understanding of production technique skills; Digital Journalism & Global Communication stream is offered for all who want to develop an in-depth understanding of journalistic practices and are interested in specializing in analytical skills related to both print and electronic media; Fashion Media & Digital Communication stream is for professionals who want to join the growing Fashion media and merchandising industry in Pakistan, in addition to courses that help in managing public relations and communication strategy of companies and nonprofits.

In addition to the three specializations offered students are at liberty in choosing their path of academic research related to praxis; through course work or Thesis (students who are interested in following an academic career leading to a doctorate). GAT General/ HAT result of 50% is required for MMS as per HEC requirements

In Spring Semester students decide their respective chosen stream; choice of Electives vary according to the three options offered to students. Specialization Streams Offered: Media Production and Design; Digital Journalism & Global Communication; Fashion Media & Digital Communication.

To be awarded an MMS Media Science degree, students need to complete total of 30 credit hours. Students can finish their degree program by pursuing one of the two available options:

MS by Thesis 30 Credit hours (10 courses), which includes 4 core courses (12 credit hours), 4 electives (12 credits hours), Thesis I & Thesis II (6 credit hours)

MS by course work 30 Credit hours (10 courses), which includes 4 core courses (12 credit hours), 6 electives (18 credit hours)

All students must complete their degree within four years.


Admission Requirements

For admission in the MMS program, the candidates must possess 16 years of relevant education with minimum 2nd Division/2.00 CGPA from an HEC recognized university. Candidates who do not have Media Sciences (including Communication Design, Applied Arts, Social Sciences, Advertising/Marketing, and Performing Arts etc.) background, following conditions will apply:

  1. Students need to complete four remedial/deficiency courses (12 credits hours) in the first semester before they will be permitted to continue regular courses.
  2. This semester will be considered zero semester and the credits will not contribute to the CGPA.
  3. These courses will be mentioned on the transcript with a zero GPA.
  4. The length of the completion of the degree will increase by one semester though the maximum limit of four years of degree completion will remain the same.
  5. GAT (General)/HAT relevant is mandatory for all Masters Candidates with a minimum score of 50%. Last Degree verification by Higher Education Commission (HEC) is required.

First Year

FALL SEMESTER

MD 5115 Applied Media Research
MD 5116 Digital Culture and Society
MD 5207 Media Evolution and Innovation
MD 5117 Media Theories and Application

SPRING SEMESTER

MD 5xxx Elective I
MD 5xxx Elective II
MD 5xxx Elective III
MD 5109 Thesis I/MD 5xxx Elective

Second Year

FALL SEMESTER

MD 5xxx Elective IV
MD 5209 Thesis II/MD 5xxx Elective


ELECTIVES

Media Production and Design Stream

MD 5311 Urban Geographies and Visual Cultures
MD 5382 Camera and Lights
MD 5384 Film Analysis
MD 5365 Story Telling and Screenplay Writing
MD 5383 Documentary Making
MD 5362 Directing
MD 5211 Theories of Film and Television
MD 5381 Aesthetics of Films
MD 5364 Production Management
MD XXXX Theories of Visual Culture and Film
MD XXXX New Media Production

Digital Journalism and Global Communication Stream:

MD 5374 Global Journalism
MD 5371 Beat Reporting
MD 5375 Investigative Journalism
MD 5376 Multi-Format News Reporting
MD 5372 Data Journalism
MD 5373 Fashion and Entertainment Journalism
MD 5112 Media and Post-Colonialism
MD 5314 Media, Politics and Governance
MD 5315 Issues in International Media
MD XXXX Digital Journalism
MD XXXX Global Communication
MD XXXX Development Communication

Fashion Media and Digital Communication Stream:

MD XXXX Interaction Design for Fashion Industry
MD XXXX Fashion Design trends
MD XXXX E-commerce for Fashion
MD XXXX Digital Media and Fashion Industry
MD XXXX Social Media and Online Communication
MD XXXX Digital Fashion Illustration
MD XXXX Fashion Photography
MD XXXX Fashion Advertising
MD XXXX Fashion Public Relations
MD XXXX Digital Visual Communication

Electives will be offered depending on the availability of the resources.